Planning a Holiday Party?

With the holidays right around the corner, people are busy planning parties and get-togethers. To host the perfect holiday event, planning and preparation is needed. We can all use a part of public relations —  event planning — to help ensure a successful holiday party. PRowl Public Relations has come up with four PR tips for planning a holiday party. 1. [...]

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Who Doesn’t Like Free Stuff?

Sports teams have been giving away free items at games forever, but right now is the perfect time for teams to use promotions. Because of the economy, most people don’t have a lot of extra money to spend. If people have the opportunity to receive free items, they will probably be more willing to spend money [...]

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Burger King’s Creative PR Tactic

Last week, people discovered wallets all over cities like Chicago and Orlando. These weren’t typical wallets that people lose and others often find. These wallets were purposely left around cities for people to find and keep. What’s going on here? Well, this was a creative PR tactic that Burger King put into action. The fast [...]

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Athlete Endorsements: Are They Authentic?

Professional athletes have endorsement deals with an array of companies. These include restaurants, shoe brands and credit cards. Companies have used athletes to promote their products and services for over 100 years. Athletes endorse products and services in a variety of ways. These include TV commercials, print advertisements and Web site endorsements. Athletes may also wear products or use services when they are participating in their [...]

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Obama’s Use of Sports to Reach Public

Throughout the 2008 presidential race, Barack Obama and John McCain used sports to reach out to people across the country. Obama did an excellent job of connecting with people through sports, which may have helped him win the election. From the beginning of his campaign, Obama discussed his love of sports. He played basketball in high school [...]

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Facebook Page Updates: Do You Read Them?

The social networking site Facebook features numerous things users can engage in. A few popular features are status updates, applications, group pages and Facebook pages. Businesses, such as stores, sports teams and politicians, often create pages to engage with customers and fans. This is one way businesses can stand out and become noticed. With Facebook pages, people can become “fans” [...]

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My First Podcast

For a class assignment in my Advanced Public Relations Writing class, I created my first podcast. Until now, I never really thought about producing my own podcast. It was a great experience, and I’m glad to have a podcast under my belt. I created my podcast with Audacity, and I didn’t have any problems with it.   For my [...]

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